.png?width=1200&height=628&name=TV%202%20Play%20(1).png)
By adopting Vimond´s VIA Live, a channel planning and monitoring solution, TV 2 improved its day-to-day operations. The result is a massive improvement in their scheduling & distribution workflow, enabling them to continue scaling their sports offering for all Norwegian viewers.
TV 2 Norway has, throughout the years, offered one of the most premium sports streaming services in Norway. The English Premier League, Summer and Winter Olympics, UEFA Champions League, FIFA World Cup, Tour de France, UEFA European Championship – the list goes on.
However, this broad content library offered a challenge when broadcasting live events digitally: It created a lot of manual work for their online editorial sports teams. These are some of them:
Each of these tasks was required whenever they wanted to broadcast a live event (and multiplied by the number of events).
TV 2 can often average between 50 and 100 individual live sporting events in a normal weekend, meaning a busy day would require multiple people to successfully broadcast all events.
This created several problems for TV 2. Most importantly, it tied up valuable personnel hours and increased costs, and it also increased the chances of human error during broadcasts.
After adopting Vimond’s VIA Live module, TV 2 has been able to automate most manual tasks required to deliver a live event.
While managing metadata for both linear and OTT distribution in PROVYS during the planning phase, VIA Live will automatically pick up this information and ingest the asset placeholders with the relevant broadcast times into the main OTT platform system, Vimond VIA.
Once the event goes live, VIA Live will ensure that the stream is available to the public at the start of the broadcast.
VIA Live will also ensure the correct publication rights and live-to-VOD workflows are met and followed, removing the need for any manual post-event work.
By automatically populating the OTT CMS with assets from PROVYS, VIA Live also gives TV 2’s online editors a dedicated user interface for live event management.
Through this interface, editors can make instant changes and adjustments to the digital assets and schedules on the fly, enabling them to work freely without being dependent on other systems and/or departments.
How Vimond VIA supports TV 2 in distributing highlights
By partnering with an AI-driven solution, TV 2 uses real-time event data, such as goals and yellow cards, to generate instant video clips.
These clips integrate seamlessly into Vimond VIA and then distribute to the TV 2 sports app, giving fans a near-real-time viewing experience. The AI-powered clips cater to supporters' desire for immediate highlights, allowing them to enjoy game-changing moments shortly after they occur.
TV 2 is using Vimond VIA to manage and play out the AI-generated clips. During AI content generation, metadata such as teams, players, event type, and timestamp is identified and ingested into Vimond VIA with the generated clip. Using the query capabilities in the VIA APIs, the TV 2 clients are querying this information to find the clips they want to show.
The clients then use the Vimond VIA scalable playout APIs to play the content. This gives TV 2 the flexibility to present the match information with different user experiences, focusing on a team or match, as well as a live update with the latest information. By using the Vimond APIs to create and publish match information, fans can enjoy a near-live experience of what just happened in the matches they follow.
"Almost all the manual work with single play-out is done during the planning and as such we have way less work during the actual production. Today, three people dealt with 18 online productions + one linear. A year ago, this would have demanded a lot of hands. And best of all, no issues at all''
– Alexander Breidvik, Coordinator of Sports, TV 2 Play
/Vimond-symbol-name-white-blue.svg){kind=small}